When it comes to real estate, it seems like everyone talks about customer service. Your Coldwell Banker® team recognizes that you want more than just conversation. You want a commitment to action. That’s why we’ve created Ultimate Service®, a system that puts you in control.

Ultimate Service delivers real value and assures you the highest level of customer satisfaction.


We want to know what things are most important to you, the customer. Tell us. We’ll listen.


We'll develop a customized service plan that reflects your specific needs. We will live up to these written commitments, or you have the right to cancel your Buyer’s Agreement.


We’ve surveyed thousands of customers from coast to coast. Their needs, wishes and expectations have helped us establish the high standards of performance we work so hard to provide to every customer – every time. That’s why when our job is done, we’ll ask you to complete a Customer Satisfaction Survey telling us how we did and how we can improve.


Ultimate Service We take everything we’ve learned along the way and use it to continually improve the services we offer. Over a hundred years ago, the Coldwell Banker brand was formed on the fundamental premise of placing our customers’ needs above all else. This commitment has led to many innovations which have been adopted as industry standards, helping to make the Coldwell Banker brand a leader in our field. If you’re looking for a complete program backed by the best guarantees in the business, that puts you in control, come to Coldwell Banker. Discover for yourself what Ultimate Service is all about.


Agency Alternatives

We will explain our role in Seller Agency, Buyer Agency, Disclosed Dual Agency, or in the case of Posting, no Agency, and disclose which type of Agency representation you will receive.

Marketing Action Plan

We are happy to provide you with a comprehensive Marketing Action Plan. The following components comprise our action plan for the marketing and sale of your home.

Market Research

Our specific market research will assist you in choosing a list price for your property which will allow you to utilize current market conditions to your best advantage.

Home Enhancement

If required, we will provide you with the Coldwell Banker Home Enhancement Guide to assist you in preparing your property for sale.

Property Information

Utilizing the information you have provided us, we will prepare a full colour feature sheet to be displayed in your home and distributed to potential Buyer's agents.

Promotion to Real Estate Professionals

  • Calgary Real Estate Board Multiple Listing Service.
  • Lock Box to allow Realtor's from all Real Estate Companies and their clients ease in viewing.
  • Calgary Real Estate Board Realtor caravan with Premium and Elite Services


In addition to the services and the systems provided by Susanita de Diego, our award winning Owner/Broker and our Team Leader, you will receive the benefit of the rest of our exceptional team comprised of Real Estate Associates who have earned certification through increased education and experience in our specialty divisions as well as our dedicated administrators thus ensuring the best value for your commission dollar.

Buyer Pre-Qualification

When working with our own buyer clients, we will ensure that they have been pre-qualified or pre-approved for mortgage financing.

Promotion to Buyers

  • Coldwell Banker Lawn Sign with Text 4 Info
  • Targeted advertising in the Calgary Real Estate News
  • Targeted public open houses when appropriate
  • Internet advertising including a virtual tour slide show and/or virtual tours on multiple web sites (see Our Internet Partners) everyday until your property is sold
  • Direct marketing to residences in the target market neighborhood and/or Social Media
  • on Coldwell Banker Complete Real Estate's Channel

Marketing Activity Report

We will provide you with a weekly report (except on the Mondays of a long weekend) of our activities and the feedback we receive from the buyers and agents who have viewed your home during the previous week.


We will provide you with our professional negotiating skills for all offers.

Continuing Service

After an offer has been accepted,we will monitor the satisfaction of any conditions and ensure that all of the documentation is delivered to the appropriate parties.

Home Purchase Service

During the marketing of your property we will assist you in the search for your new home and provide you with the Coldwell Banker Ultimate Service Program for buyer clients.

Relocation Service

Should your move take you out of our city, we will refer you to a real estate professional who will provide you with consistent reliable service.

Closing Service

We will also monitor the closing process and will release keys to the buyer's Realtor only upon receiving confirmation of closing from your solicitor!

Service Satisfaction Survey and Ongoing Service

We will provide you with a confidential opportunity to give an evaluation of our services and your complimentary market update will arrive by e-mail every month. For any of your real estate needs, your call is always welcome!


Should the independently owned Coldwell Banker® affiliate not perform these buyer services, you are entitled to terminate the Buyer Representation Agreement, if you have signed one with us. Please keep in mind that local regulations or practices may restrict some services. Written termination notice must state reason(s) for termination and must be presented by you, in person, to the Broker/ Manager. You also agree to provide the local Coldwell Banker® affiliate broker with an opportunity to correct the situation within a 24 hour period following the delivery of the termination notice. If the Buyer Representation Agreement is terminated, the termination provisions of the agreement still apply. The remedy of any customer under the Ultimate Service® Program is strictly limited to the cancellation of a Buyer Representation Agreement and gives rise to no further or other rights or remedies whatsoever.


Ready to Learn More About How To Get Started Selling Your Home?

Begin With Our or Contact us by phone at 403-686-1455.

We look forward to speaking with you!